1978 Child World Ad for Kenner’s Star Wars Toys

March 8, 1978. I’ve often wondered how Star Wars toys were advertised at the very beginning, right after the toys first shipped to stores, and now this early 1978 Child World ad can fill in that lingering question. I know that there are earlier ads (especially for the Early Bird Kit and various paper goods), but this stands out as one of the very first ads to feature the X-Wing and Landspeeder toys . . . and it looks awesome!

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