1979 JCPenny Ad for Star Wars Action Figures

It is becoming more and more likely that my two books dedicated to the Star Wars newspaper ads of the seventies and eighties (Collect These Figures and Accessories* and A Galaxy of Action Figure Savings*) will be joined by a third volume next year. You see, this 1979 JCPenny advertisement is similar to one that we’ve seen before (posted here) with a single major difference: There’s a second ad block devoted to the action figures!