Kenner’s 1995 Star Wars: Power of the Force Millennium Falcon and TIE Fighter Commercial
When Kenner launched their Star Wars: Power of the Force toys in 1995 the company created completely new action figure designs, but when it came to the vehicles in the series Kenner elected to update/modify the vintage seventies and eighties toys. In an article in Star Wars Galaxy from 1995, Kenner Team Leader for the launch of Star Wars: Power of the Force, Tim Hall, said:
“These molds are basically the same as the original [ones],” says Hall, “because the originals are very true to the movies. We’ve evolved them by having [more] authentic, real-movie aesthetics applied to that top-notch tooling. We’ve increased the level of decoration on each vehicle and moved to what we call a more advanced level of graphics, the labels and stickers that go on each vehicle. All four vehicles are fully painted and detailed, and in some cases there are decals the consumer can apply.”
– Kenner Figures Right, Star Wars Galaxy #4*, 1995
And I personally feel Kenner made the right move. Those classic vehicle designs looked as amazing in the nineties as they first did, and Kenner wasted no time showing them off to kids . . . as this 1995 commercial proves. That Millennium Falcon design made Kenner, Hasbro, and Lucasfilm a lot of money over the years . . . just how many times was that tooling reused?
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Until recently I still had my 95′ Falcon and box. I played with that thing a ton and never even noticed it’s age, it was still a fun toy.