G.I. Joe and “Capture the Excitement” at Sears

Sears brings us Hasbro’s G.I. Joe vehicles and action figures in this November 22, 1984, newspaper advertisement that features illustrations of the Vamp Mk. II, the Cobra Stinger and Water Moccasin, and the S.H.A.R.K.. Of the toys shown the Water Moccasin is my absolute favorite, though in looking back at these I must admit that I’m impressed with how much mileage Hasbro managed to get out of the tooling for the Vamp jeep. Just how many times has that toy been redecorated and released?

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