New Book: Each Sold Separately

I posted about this in today’s Transforming Expectations update, but since the subject likely interests all of you (and to spread the word) I’m going to share some pages from my new book here.

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Subtitled “Scattered thoughts on the action figure marketing of the eighties,” Each Sold Separately is 48-pages dedicated to catalogs, comics, cartoons, and other promotional tricks that was used by eighties toysmakers. The book is divided into ten different sections and is designed as a 9-inch wide by 6-inch tall hardcover. You can learn more (and see more page spreads) right here.

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