Transformers Articles in Newspapers

One of the awesome things on the internet is Google’s newspaper archives. With work you can search through newspapers going back decades, and when you’re like me that means you’ll eventually find yourself tracking down newspaper articles about toys.

I’ve managed to collect nine different articles — ranging from 1984 to 2007 — that look quite valuable for anyone researching Hasbro’s Transformers brand. Lots of great info in those, including this quote from October 14, 1987 (about GoBots and Transformers):

“It’s not clear which company’s line of robot action figures will be most successful at capturing kid’s hearts in this latest extension of the toy wars.”

Since several of the articles are AP works there’s a lot of overlap, but after spending time comparing articles I feel pretty confident the nine I’ve collected together (each different from the others) are some of the best historical pieces.

Man, there are days that I wish I had time to do nothing but read through old newspapers.

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